When posting
a video to YouTube,the description is so important.
After
all,YouTube is the second largest search engine in the world, so to be found in
the search engines, we need to include a meaningful description.
Here are the
things I suggest :
1 Firstly
decide on your keywords.
This is a
whole subject in itself, but let’s assume you have decided on
“How to make
money online”
2 Include it
in your title
However, it
is better to make it more appealing, for example:
“How to make
money online-learn the secrets never revealed before”
Or
“How to make
money online-7 simple steps for you to follow”
3 I repeat
the title as my first line of the description.
4 Include
your URL in the second line including http.
For example,
mine is
The reason
you want to do it this way is that the format above is a clickable link.
You do not
want your viewers to have to copy and paste the URL, because most of them will
not do it.
5 Write your
description
Ideally this
should be between 200 and 500 words.
The important
thing is that you should write the description for the viewer NOT for the
search engines.
When writing,
keep the sentences short.
Use
paragraphs with only 2-3 sentences per paragraph.
Your viewers
will not read a full page of text with no breaks.
Use bullet
points-these make the reading more interesting.
Try to
include your keyword phrase 3-4 times in the description, but do not overdo it
as it may appear unnatural to the search engines.
6 Include
your other social media links
If you are on
sites like Facebook, Twitter , LinkedIn, Pinterest, Google+ or any other of the
major sites, you can show the viewer that you are active on other sites.
7 Include an
external link
There are
various thoughts on this, but it is something I normally do.
I normally
include a link at the bottom of my description.
I go to
google and type in the keyword phrase or something similar.
When I see
the results I normally include a Wikipedia URL as this is a higher authority
site.
I hope you
find this useful, and if you have any suggestions or comments, please do not
hesitate to contact me.
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